Foreign Influence Explorer

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Contacts for Daniel J. Edelman ; Bombardier, Inc. ;

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Payments

Disbursements

Date Contact Client Registrant Description Employees Filing
08/01/2013 Bombardier, Inc. Daniel J. Edelman Additional activities:AUGUST 2013: Strategy development: --Hosted a variety of calls with Bombardier Transportation --Developed and presented Bombardier Transportation North America (BTNA) influencer program for NYC/Chicago/San Francisco CSR: --Reviewed content submissions from subject matter experts for CSR reportSEPTEMBER 2013 Strategy development: --Hosted a variety of calls with Bombardier Transportation --Worked with key organizations to execute BTNA influencer program in key regions including NYC-Chicago/San Francisco CSR: --Prepared for goal-setting exercise by conducting audit of Bombardier's current CSR and business goals; benchmarking leading CSR companies' goals; and conducting a gap analysis of Bombardier's current CSR goals against material issuesOCTOBER 2013: Strategy development: --Hosted a variety of calls with Bombardier Transportation --Worked with ABNY on event with BTNA to build visibility within NYC transportation industry --Worked with Chicago Chamber of Commerce on BTNA visibility CSR: --Led a three-hour CSR goal-facilitation exercise with CSR committee and created goal-setting homework assignments to help internal teams develop draft goalsNOVEMBER 2013: Strategy Development: --Hosted a variety of calls with Bombardier Transportation --Worked with San Francisco Chamber of Commerce on BTNA visibility CSR: --Developed 2013 CSR report strategy --Developed tailored CSR report content-collection request forms for distribution internally --Developed detailed outline for Integrated Activity Report contentDECEMBER 2013: Strategy development: --Began development of CSR report for website content --Developed tailored content-collection requests for Integrated Activity Report for distribution internally --Refined and revised proposed long-term CSR goals
01/01/2013 Reuters, agency: Media ;
Bloomberg, agency: Media ;
CCTV, agency: Media ;
Bombardier, Inc. Daniel J. Edelman Strategy Development • Provided counsel to Bombardier Transportation communications contact on future projects Media Relations • Arranged interview and developed briefing materials for Bombardier CEO at World Economic Forum at Davos: o Bloomberg TV o Reuters o CCTV o O Estado de S. Paulo CSR • Meeting to present CSR report proposa
12/01/2012 Bombardier, Inc. Daniel J. Edelman Media Relations • Provided recommendations for media engagement at World Economic Forum at Davos CSR • Developed CSR report proposal
11/01/2012 Media, agency: Media ;
New York Times, agency: Media ;
Financial Times, agency: Media ;
Bombardier, Inc. Daniel J. Edelman November 2012 Media Relations • Provided media counsel to client regarding New York Times opportunity in Mexico City and Financial Times opportunity with Robert Wright
10/01/2012 Bombardier, Inc. Daniel J. Edelman October 2012 Strategy Development • Shared updated proposal and additional recommendations around global conferences that Bombardier CEO should attend and participate
09/01/2012 Bombardier, Inc. Daniel J. Edelman Strategy Development • Held meeting in Montreal with Director of Corporate Communications to present CEO deployment plan and CSR activation plan • Researched conferences in key markets for Bombardier CEO to participate in
*07/31/2013 Bombardier, Inc. Daniel J. Edelman Strategy Development • Provided recommendation to participate at Aspen Ideas Festival in June 2013 Media Relations • Provided recommendation to author byline for Dow Jones • Began developing proposal and media recommendations around Bombardier's CSeries first flight event in March and Bombardier Investor Day CSR • Reviewed content submissions from subject matter experts for CSR report • Continued interviews of subject matter experts • Drafted full web report March 2013 Strategy Development • Provided recommendation for the Economist Conference Media Relations • Support and media relations for New York City media and investor day o Secured briefings with CNN International, Bloomberg News and Bloomberg Businessweek, and Fortune Magazine, resulting in feature stories in each outlet o Developed briefing materials and escorted CEO to meetings CSR Worked with executives and subject matter experts to revise and finalize CSR report web copy Developed full draft copy for CSR report companion piece Developed comprehensive CSR launch communications plan Develop concept for value chain infographic Worked with designer to develop companion piece design Provided recommendations on web layout April 2013 Media Relations • Supported media relations for Milken Global Conference o Secured media interview with Fox Business News o Developed briefing materials CSR Received by NSD/FARA Registration Unit 09/17/2013 10:11:06 AM eceived by NSD/FARA Registration Unit 09/17/2013 10:11:06 AM • Revised CSR report companion piece copy and finalized • Worked with designer to finalize English and ch versions of companion piece • Provided recommendations on web May 2013 Strategy Development • Provided counsel to Bombardier Transportation communications contact on future projects in early 2013 • Conducted meeting in New York City Bombardier Transportation North America (BTNA); prepared a deck on capabilities Media Relations • Coordinated a pre Paris Air Show media opportunity with Christine Negroni at the international Herald Tribune, resulting in favorable coverage • Provided Bombardier Aerospace with media interest on the CSeries from Fortune Magazine • Conducted meeting in Montreal with BTNA; created a deck to guide the conversation CSR • Liaised with designer and printer to finalize, print, and ship English and French companion pieces to all locations June 2013 Strategy Development • Hosted a variety of calls with Bombardier Transportation • Developed BTNA tactical communications plan for New York, Chicago and San Francisco markets • Developed and delivered a more streamlined communications plan, for September-December 2013 July 2013 Strategy Development • Developed additional iteration of the BTNA plan focused on influencer engagement • In process of activating the recommendations in the influencer engagement plan; Edelman provided a document that outlines the organizations considered in each key market along with recommendations and next steps for activation.
*01/31/2013 Bombardier, Inc. Daniel J. Edelman Strategy Development • Provided recommendation on how leverage first CSeries flight test to promote new brand promise

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